Compound
Where skincare meets science For Compound, Unruffled explored what happens when skincare is approached as a technical object rather than a traditional beauty product. The concept is built around structure, restraint and material tension. A frosted silver sleeve for the clinical feeling, while technical typography, muted tones and clinical details create a sense of precision […]
Solace
From packaging to accessory What if sunscreen was designed as something to carry, rather than something to store away? For Solace, Unruffled explored how an everyday essential could become part of someone’s personal style. Instead of a basic tube, the sunscreen was designed as a portable object—made to be attached, carried and seen. Daily products […]
Fugazzi Angel Dust
What if packaging were designed entirely through storytelling? Packaging is much more than a box. It is often the first tangible expression of a brand. Before experiencing the scent, using the product or seeing the campaign, the story should already be felt through the packaging. With this conceptual redesign for FUGAZZI Fragrances Angel Dust, Unruffled […]
Hoop Union
HOOP UNION: Not just a name, but a statement.This is a visual identity for those raised by the game.For the ones who learned discipline on concrete, not in class. Who built style from the streets up. This concept leans into court structure:→ Grid as foundation→ Typography as attitude→ Apparel as the message you carry Created […]
Nike Air (Concept)
How can ‘Air’ be translated into a packaging experience? I designed two conceptual shoeboxes for Nike, both inspired by the idea of Air, not just as material, but as a narrative. Air PuffA durable, transparent object made of bio-based plastic. Meant to stay, to be reused, to be integrated into your daily life. A collectible […]
Theto
Tetho is a study in minimal hygiene; clean, calm and composed. A micro-clean formula with Brushed Mint Essential, wrapped in materials that feel like a quiet pause: folded silver, matte ivory, graphite type. This is not about luxury. It’s about restraint. Hygiene reimagined as a tactile, visual, and temporal ritual. Design that doesn’t raise its […]
